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Uncomfortable bragging? Here’s how to have your colleagues do it for you

Many people are uncomfortable promoting their achievements, but by reframing bragging and connecting with coworkers, anyone can put their best foot forward.

Uncomfortable bragging? Here’s how to have your colleagues do it for you
[Source photo: Peter Dazeley/Getty Images]

I have always struggled with sharing my achievements at work. Because I was taught from a young age that bragging about my success, my wins, my accomplishments was deemed as impolite, shallow, and arrogant. I was taught that your achievements should speak for themselves.

But in our workplaces, we need our peers, our managers, and our leaders to understand the value we are adding. How will they know the impact we are making if we aren’t bragging about our work wins? Bragging about ourselves can be uncomfortable. But what if someone else did it on our behalf?

This is where trusted colleagues come in. They can be your microphone—giving you credit for the work you have done, sharing your work wins, and helping to build up your credibility and expertise both internally and externally. Here are three ways your colleagues can brag on your behalf:

ASK THEM TO GIVE YOU CREDIT WHEN YOU AREN’T IN THE ROOM

Early on in my career, I was leading a re-stage of an entire beauty product line. This was a huge undertaking, which included reformulation, different packaging, and a change to the brand logo. Unfortunately, the final presentation to management was scheduled for the time I was away for my wedding and honeymoon. And there was nothing I could do about it.

I shared my disappointment with trusted colleagues who were part of this team. I had worked so hard on this initiative and the division president wouldn’t see me present the final product. My colleagues created a slide about me, with my picture, and all the specific contributions I had made to the project. They bragged about me during the presentation. I returned from my honeymoon to find an email from the division resident, congratulating and thanking me for all of my work.

Whether it’s because you can’t attend the meeting, or because you weren’t invited to be in the room, colleagues can still give you the credit you deserve. They can brag about your contributions. Remember to say our names when we aren’t in the room. And in most cases, trusted colleagues would be happy to do this for us, particularly if we brag about them in return.

ASK THEM TO NOMINATE YOU FOR AWARDS

Years ago, I worked at a public company where there was a lot of pressure to have leaders apply for internal company awards and external industry awards. It caused me such anxiety to think about having to self-nominate myself and talk about how wonderful I was. But everyone around me seemed to be applying for awards—the pressure was on.

So, a colleague and I decided to apply for awards for each other. We could meet for lunch once a month with ideas in hand, scanning what would make sense for us to apply for. We would then help each other write the nomination forms, capturing each other’s wins and track record of success. By nominating each other, we were able to each win a prestigious industry award that year.

Team up with a colleague and nominate each other for awards both inside and outside your organization. When you have someone else bragging on your behalf, it takes the pressure off of what you should say and shouldn’t say. And most of the time, when you ask people to nominate you for an award, they are delighted to help because they see first hand the value you bring to the organization.

HAVE THEM SHARE YOUR PROFESSIONAL WINS ON LINKEDIN

Last year, WomenRising, a non-profit that serves women in their families in need of jobs, safety from domestic violence, freedom from homelessness, and safe lives for children, gave me an award at their annual gala for my commitment to the organization. I was reluctant to share that I had won this award with my greater community. Again, it felt like bragging and I was uncomfortable with the idea of self promoting.

And so with my permission, my friend Christy did it for me. She attended the annual gala with me. She shared a post on LinkedIn, bragging about my receiving this award and how I had helped support the non-profit. It was a way to share the news of my award on social media, without the pressure of having to brag about it. Because she did it for me.

Have colleagues share your professional wins on LinkedIn, or even in your internal company communication channels. A long awaited promotion, an award you won, an article you published, a new job, or being appointed to a task-force are all worthy bragging moments. Having a colleague do it for you takes the pressure off of you and also helps to continue to build your leadership brand and expertise.

Remember, if you are uncomfortable bragging, you aren’t alone. And if we can reframe bragging as sharing our accomplishments, it then makes it easier to ask colleagues to help on our behalf. The more we can also brag about others around us in those career defining moments, the more likely they will brag about us as well—without us even having to ask.

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