KRIS TAIT
75% of businesses reported using genAI in at least one area, while 57% of GCC companies allocate over 5% of their digital budgets to AI.
The city secured the top global ranking for Reputation, up from seventh place in 2023, surpassing Sydney and London.
The campaign showcases Abu Dhabi as a family-friendly destination, where visitors can enjoy different activities and experience traditional Emirati hospitality.
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