Arva Ahmed is a food entrepreneur and a storyteller who has redefined how Dubai is seen—through its kitchens and neighborhoods rather than its skylines. In 2013, she founded Frying Pan Adventures, the city’s first walking food tour company, pioneering an approach that uncovered Dubai’s story through the everyday dishes and diverse cultures that shape it.

Today, Ahmed is also the creator of Ditch the Silver, a YouTube channel and food docu-series recently commissioned by OSN. The series spotlights food personalities and neighborhood subcultures that define Dubai’s identity. 

Her work has appeared internationally on Netflix, Travel Channel, Food Network, iTV, and CNN. This exposure has earned her a reputation as one of the region’s most trusted cultural interpreters.