Reim El Houni is a well-known TV media consultant and video strategist whose passion for the media industry has led her to develop many brands, including multiple award-winning production company Ti22 Films, and Dubai ON demand, which has evolved into a video-based personal branding membership community for business owners and thought leaders. She is the executive producer of the lifestyle show on Dubai One, DXB Today. El Houni has served on the jury for the New York Festival Television & Film Awards for eight years and is a long-standing member of the Young Arab Leaders.
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The report highlights that standardization and establishing clear pathways for credit utilization are essential to unlocking the market’s full potential.
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