As part of its ongoing strategy to strengthen its position as a global tourism and investment destination, Dubai has launched a new incentive programme targeting hotel investors. The initiative, led by the Dubai Department of Economy and Tourism (DET), aims to stimulate development in emerging tourism hotspots, supporting the broader goals of the Dubai Economic Agenda, D33.

This follows the issuance of Executive Council Resolution No. (68) of 2025 by H.H. Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, Deputy Prime Minister, Minister of Defence, and Chairman of The Executive Council of Dubai.

Under the programme, new hotels, resorts, and hotel apartments approved by DET and located in Dubai South, Palm Jebel Ali, Dubai Parks, and the Dubai Islands will benefit from 100% reimbursement of Dubai Municipality fees on room sales and the Tourism Dirham for two years after opening.

Issam Kazim, CEO of the Dubai Corporation for Tourism and Commerce Marketing, said:
“The launch of this hotel incentive programme, on the directives of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, marks an important new phase in the development of Dubai’s hospitality ecosystem, expanding its footprint in emerging areas of the city, and ensuring we can maintain our strong tourism growth trajectory. Our commitment to public-private partnerships and a diversified market approach continue to be at the heart of our tourism strategy… making Dubai the best city to visit, live, work and invest in.”

Khalifa Al Zaffin and Khalid Al Malik also praised the initiative, citing its potential to boost investor confidence, drive innovation, and support Dubai’s long-term tourism and urban development goals.

DET will oversee applications, ensuring compliance with licensing regulations and project timelines.