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Saudi Arabia’s residential real estate market to see $1.22 billion investment in 2025
The survey of 1,037 households, including 100 expatriates, found that $733.3 million in private capital is ready to be deployed into Saudi Arabia’s giga-projects.
Saudi Arabia’s residential real estate market is set for strong growth, with private buyers expected to invest $1.22 billion in 2025, according to Knight Frank’s Saudi Report 2025. The study, conducted with YouGov, highlights strong demand for homes in the Kingdom’s mega-projects, with investors willing to pay premium prices.
A survey of 1,037 households, including 100 expatriates, found that $733.3 million in private capital is set to flow into Saudi Arabia’s giga-projects, with $701.4 million from Saudi nationals and $36.1 million from expatriates.
NEOM remains the top choice, with 41% of respondents earning over $21,600 per month willing to spend more than $5.4 million on homes there. However, its popularity has dropped from 84% in 2023 to 17% this year. Faisal Durrani of Knight Frank attributes this decline to factors such as the rise of other projects and a shortage of available homes.
For expatriates, NEOM remains the top choice, though 20% have no interest in purchasing property in any of the giga-projects. Susan Amawi of Knight Frank suggested this reluctance may be due to limited information, complex ownership rules, and financing challenges, which could shift once new foreign ownership laws are introduced.
Meanwhile, ROSHN has emerged as a major player, with its SEDRA development in Riyadh ranking as the most desirable project, attracting 39% of respondents. Its focus on affordable, community-centered living has boosted its appeal, making it a strong competitor to mega-projects like NEOM and The Line.
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