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Saudi enterprises lead GCC in AI adoption, reveals SAP survey
The survey, presented at LEAP 2025 in Riyadh, will guide SAP’s strategy to expand collaborations with customers and partners in the Kingdom.
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The GCC has embraced AI innovation across sectors to drive economic growth, with Saudi Arabia playing a central role in the region’s growing AI sector. A recent YouGov survey commissioned by SAP reveals that Saudi enterprises are making significant progress in adopting enterprise-grade AI.
“It is very encouraging to think that around 96% of these companies will be hosting core business functions on the cloud by the end of next year. SAP customers moving to the cloud immediately benefit from the cutting-edge Business AI infused in our cloud solutions,” said Ahmed AlFaifi, Senior Vice President and Managing Director of SAP, Middle East Africa – North.
The survey also highlights that many companies are already leveraging AI across various business functions, with customer service (45%), marketing (42%), accounting and finance (41%), sales (41%), and human resources (36%) leading the way.