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8 ways you can leverage AI to make you a better negotiator (with prompts)

Renowned negotiator Keld Jensen breaks down how by moving away from the traditional view of negotiations as a zero-sum game, AI can be the key to unlocking scenarios where every party stands to gain.

8 ways you can leverage AI to make you a better negotiator (with prompts)
[Source photo: Rawpixel (computer board, puzzle)]

The world stands on the brink of a transformation in collaboration, contracting, and negotiation, unseen since the year 1776. Now, that’s a bold claim. But as we delve into the realms of AI-driven negotiations, the evidence is compelling.

Let’s address the elephant in the room: Everyone negotiates. Whether consciously or unconsciously, we’re involved in a staggering average of 8,000 negotiations annually, according to a study published in Negotiation Essentials. These aren’t just boardroom discussions; they’re the daily interactions with your family, colleagues, vendors, clients, and perhaps even your travel agent.

Negotiation has been an integral part of human interaction and commerce for hundreds of years. It forms the very crux of business decisions, agreements, and partnerships. Over the years, the dance of negotiation has seen two or more parties navigate the intricate maze of human intuition, experience, and emotions to arrive at mutually beneficial agreements.

Historically, even with the advent of technological tools like phones, faxes, emails, and video conferences, the essence of negotiation remained rooted in personal interactions and the ability to read between the lines. However, as we move deeper into the 21st century, this age-old art is witnessing a metamorphosis, spurred by the advances of artificial intelligence (AI).

The year 1776 marked a pivotal moment in the world of commerce and trade. That’s when Scottish philosopher Adam Smith released “The Wealth of Nations,” laying down foundational principles for global trade and the capitalistic system.

For nearly two and a half centuries, despite technological advances, our approach to negotiation remained largely unchanged, echoing the principles laid out by Smith. Yet now, the landscape is shifting dramatically. AI, with its unparalleled data processing capabilities and predictive analytics, is not just transforming industries but is poised to redefine the very fabric of negotiation.

From marketing’s predictive analytics to manufacturing’s automation, AI’s footprint is evident across sectors. However, its infusion into the world of negotiation offers some of the most intriguing prospects.

Today, sophisticated AI platforms can sift through vast volumes of contract data in real-time, offering insights that were previously either time-consuming or impossible to obtain. These systems can discern patterns and behaviors from historical negotiations, offering invaluable recommendations on when to push the envelope, when to find a middle ground, and crucially, when to step back.

In a study I conducted with World Commerce & Contracting, a global non-profit boasting 80,000 members, a revelation emerged about the power of AI in negotiations. When professionals were paired off for negotiations, those armed with AI tools like ChatGPT consistently outshone their peers who went in without such assistance. The AI-empowered negotiators were not only better prepared but also closed deals more swiftly and efficiently, generating more value, underscoring AI’s transformative potential in this domain.

But does this surge of AI signify the waning of human intuition in negotiations? Interestingly, the opposite seems true. The future envisions a harmonious symbiosis between human negotiators and their AI counterparts. While machines bring unmatched precision, speed, and data analytics to the table, human negotiators contribute years of experiential knowledge, cultural sensitivities, and the invaluable skill of interpreting non-verbal cues. This blend of machine precision and human intuition promises a negotiation landscape that’s both efficient and deeply insightful.

Walking into a negotiation room armed with AI-driven data insights, real-time feedback, and predictive outcomes can bolster a negotiator’s confidence manifold. The clarity and strategic advantage such information provides can be game-changing, ensuring that negotiators are always several steps ahead, ready to navigate the complexities of the discussion.

However, this powerful tool doesn’t come without its challenges. The ethical implications of AI in negotiations are vast and multi-faceted. A system is only as good as the data it’s trained on. If the historical data fed into an AI system harbors biases, the AI’s recommendations might inadvertently perpetuate those biases. This could lead to skewed, and potentially unfair, negotiation outcomes.

Moreover, transparency is non-negotiable. Every party involved deserves to know the extent of AI’s role in the process and how it’s shaping the negotiation. As AI becomes more ubiquitous in this realm, industry standards and stringent regulations will be instrumental in ensuring ethical deployment.

The horizon of AI-powered negotiations shines with the promise of collaboration. Moving away from the traditional view of negotiations as a zero-sum game, AI can be the key to unlocking scenarios where every party stands to gain.

By running advanced simulations and scenario analyses, AI can spotlight areas of mutual interest, enabling quicker consensus and fostering a spirit of collaboration. This not only streamlines the negotiation process but also paves the way for enduring, fruitful business relationships.

AI WON’T REPLACE NEGOTIATORS, BUT NEGOTIATORS USING AI WILL

For professionals navigating this new paradigm, the path forward is clear: embrace the AI revolution. Equip yourself with a foundational understanding of AI and its potential in negotiations. Invest in training and tools that empower your teams to harness AI’s full potential. And above all, remain steadfast in upholding ethical standards, championing transparency, and promoting collaboration.

A word of caution: AI shouldn’t be seen as a remedy for lack of skill in negotiation. It’s imperative that the individual utilizing AI possesses expertise in negotiations. Think of it like a novice driver, handed the keys to a brand-new Porsche. Speeding down the highway without a license or understanding of the vehicle can be perilous.

How can I leverage AI to enhance my negotiation skills? AI can be instrumental in several stages: from pre-negotiation preparation, strategy formulation, real-time assistance during negotiations, to accurately responding to emotional cues. It can also help simulate potential negotiation scenarios, craft your Next Best Alternative, streamline communication, and critically assess the finalized agreement. It’s crucial to note that the way you communicate with the AI, or your prompting technique, plays a pivotal role in the quality of feedback you receive. Let me illustrate.

HOW TO LEVERAGE AI TO ENHANCE NEGOTIATION SKILLS

1. Pre-negotiation preparation: Analyzing historical data of similar negotiations to identify common patterns and successful strategies.

Example prompt: Analyze historical data on tech industry negotiations over the past five years, identifying key success factors and common pitfalls.

2. Strategy formulation: Helping to create a tailored negotiation strategy by evaluating strengths and weaknesses, and considering market trends.

Example prompt: Evaluate my company’s position in an upcoming contract negotiation with a supplier, considering market trends and suggesting strategic approaches.

3. Real-time assistance during negotiations: Providing real-time data analysis and feedback during the negotiation.

Example prompt: Monitor the ongoing discussion with our business partner and provide real-time feedback on the progression and tactical advice based on their responses.

4. Accurately respond to emotional cues: Analyzing tone, facial expressions, and body language to provide insights into emotional states.

Example prompt: Analyze the tone, facial expressions, and body language of the participants in this video of a negotiation session, and provide insights into their emotional states.

5. Simulate potential negotiation scenarios: Create virtual scenarios to practice different negotiation strategies and see potential outcomes.

Example prompt: Create simulation scenarios for salary negotiation with different strategies, including aggressive, moderate, and conciliatory approaches, and predict potential outcomes.

6. Craft your next best alternative (NBA): Develop a strong NBA by analyzing market data, resources, and constraints.

Example prompt:Based on current market data and our company’s resources, suggest viable alternatives for our primary goal in the upcoming property acquisition negotiation.

7. Streamline communication: Assisting in organizing and prioritizing communication during the negotiation process.

Example prompt: Organize the main points of discussion from these negotiation transcripts, and prioritize them in order of relevance and importance to our objectives.

8. Critically assess the finalized agreement: Review the agreement post-negotiation to ensure alignment with goals and expectations.

Example prompt: Review this draft agreement from our recent negotiation and compare it against our predefined objectives and benchmarks to ensure alignment with our goals.

It’s crucial to note that the way you communicate with the AI, or your prompting technique, plays a pivotal role in the quality of feedback you receive. For instance:

Example prompt: Given my objective to secure a better pricing structure in a vendor negotiation, what specific prompts should I use to generate the most effective strategies and analysis from an AI tool?

The confluence of AI and negotiation heralds a new era in business. Challenges notwithstanding, the potential benefits for businesses, professionals, and society at large are unparalleled. As we stand at this crossroads, the future beckons with promises of a negotiation landscape that’s efficient, collaborative, and brimming with opportunities.

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