In a bid to be carbon neutral, Etihad Airways has pledged to adopt a mangrove tree for every economy seat sold on behalf of the passengers. Each mangrove will alone absorb 250 kilograms of CO2 in its lifetime. This is the same amount of carbon produced by an eight-hour-long flight.
The company recently launched Etihad Forests, an initiative for biodiversity, wildlife, and environmental protection. Launched in February 2022, it is a network of forests set in Abu Dhabi and other parts of the world. The aim is to plant over 180,000 mangroves by Q1 2023.
Under the initiative, Etihad Airways will plant one mangrove in Abu Dhabi for every economy seat sold. The guests will get a notification of their gifted mangrove trees within ten days from the date of flying. From the email link, guests can track, virtually visit, and see other details.
Guests also have the option to revisit the tree and register their claimed tree. They can chat with their chatbot-enabled tree through Etihad’s app and access carbon data.
“In addition to our sustainability ambitions, we made a commitment to helping our guests and partners travel more sustainably and empower them to make conscious choices. We’re simplifying the process so that anyone can travel sustainably,” said Mariam Al Qubaisi, head of Sustainability at Etihad Aviation Group.
Passengers from other cabins can also take part in this initiative by using Etihad Guest Miles in the Reward Shop. Etihad Mangrove Forest is the collaboration of multiple joint programs between Etihad, Environment Agency Abu Dhabi, Jubail Island, The Storey Group, and other partners.
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