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Sporting events to boost Middle East tourism by 30%

A new report suggests that a typical traveler will spend around $5000 on a hotel stay, transportation, shopping, and sightseeing

Sporting events to boost Middle East tourism by 30%
[Source photo: Anvita Gupta/Fast Company Middle East]

The Middle East is becoming the world’s fastest-growing sports tourism destination, valued at an estimated $600 billion, according to the World Trade Organisation, major events like the FIFA World Cup in Qatar and the Formula 1 Abu Dhabi Grand Prix, among others. According to Musafir.com, sporting events will boost the region’s tourism and hospitality business by 30%. 

Travelers from Asia, Europe, the Americas, Africa, and the UK will arrive in the UAE, Saudi Arabia, and Qatar. UAE has topped the list of favored travel destinations. According to the report, a 20% increase in inbound flights is anticipated in the UAE compared to last year. 

“Sports events act as a catalyst and can tremendously impact the economy. We will see millions of fans gather to watch not only their favorite sport but also have an unforgettable experience during their stay in the region. Exponential growth is anticipated in the tourism sector, as arrivals and occupancy will be greater than pre-pandemic times, which is a much-needed boost for the travel and hospitality sector,” said Sachin Gadoya, CEO and co-founder at Musafir.com and Musafir Business.

Hotels in the UAE are expected to experience up to a 40% increase in demand and price inflation due to fully booked hotels in Qatar during the 2022 FIFA World Cup. 

The report also suggests that a typical traveler will spend around $5000 on a hotel stay, transportation, shopping, and sightseeing. Travelers seeking 5-star and 4-star hotels will cause the majority of hotel occupancy in the UAE to reach 100% during Q4 2022.

UAE, Saudi Arabia, and Oman recently announced a multiple-entry tourist visa to facilitate smooth entry and exit for visitors. This visa is for supporters attending the FIFA World Cup Qatar in 2022.

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