Explore the Fast Company Middle East’s Most Innovative Companies 2024 list, featuring 55 winning entries reshaping businesses and industries. We’ve selected the companies making the most significant impact with their initiatives across 27 categories, including the most innovative design, sustainability and cleantech, manufacturing, real estate, and retail companies.

Corporate Social Responsibility is no longer just a checkbox—it’s a brand’s true measure of impact. Companies are stepping up, using their power to drive change through sustainable practices, ethical choices, and community-driven initiatives. Doing good is the new smart business move.

Mashreq

For sustainability, responsible banking, and global impact

Mashreq has advanced sustainability through its Climb2Change initiative, which focuses on environmental conservation and sustainable finance. The initiative included mountain clean-up operations in Nepal, Pakistan, and China, recycling waste and benefiting local businesses. Mashreq also sponsored COP27 and COP28, launched a climate banking platform with Visa, and transitioned to 100% recycled plastic credit cards. These efforts demonstrate the bank’s commitment to responsible banking and sustainability, driving positive environmental, social, and economic impacts while inspiring global collaboration toward a greener future.

PepsiCo

For enhancing education and fostering inclusion

In collaboration with the PepsiCo Foundation, PepsiCo supports the Hope Bus initiative, empowering children in Iraq with elementary education. Since 2017, 630 children have benefitted from this program, with plans to expand its reach. Additionally, PepsiCo’s Tomooh Scholarship Program in Lebanon aids over 150 youth with disabilities, providing vocational training and promoting social integration. In Iraq, PepsiCo has partnered with Baghdad Business School to offer scholarships to youth pursuing business education. These initiatives reflect PepsiCo’s commitment to empowering youth, enhancing education, and fostering inclusion across the MENA region.